WHY? Adding a featured post to a blog serves several strategic purposes:
- Highlight Important Content – Keeps important posts—such as announcements, cornerstone content, and trending articles—easily accessible to readers.
- Drive More Engagement – Keeps high-performing or cornerstone posts at the top, increasing visibility and interaction.
- Improve SEO & Read Time – A frequently visited pinned post can enhance rankings and improve user retention.
- Promote Evergreen Content – Keeps timeless or frequently referenced posts easily accessible.
How does Featured Post work?
- Navigate to Sites > Blogs
- On the list view of Blog(s), select the blog name and click on it
- Go to the view where there option to edit Blog Site
- Add the element of Featured Post
- Select the featured blog post
- Select the layout and choose what you want to show in blog featured post.
- Publish the blog site
